A list of posts in our real estate Best Practices Marketing category.

3 Ways to Work Real Estate Client Referrals

Word of mouth and client referrals are no doubt still one of the top and longer-lasting sources for leads for real estate agents. According to a 2016 survey from Nielsen of more than 2,000 consumers, more than 80 percent relied on the recommendation of family and friends to make big decisions. Referral marketing is here […]

Renae Virata Jul 5th, 2017

Ultimate Spring Open House Guide

Spring is a busy time for real estate agents like you. No doubt you have multiple open houses scheduled every weekend for the next few months. Over the years, we’ve talked about the who, what, where, when and why of open houses. So, we thought, why not bring them together for your ultimate Spring Open […]

Renae Virata May 5th, 2017

Canva (Free) for Real Estate Teams

If you’ve read many of our posts on traditional marketing, then you’ve no doubt heard us mention Canva. We’ve been remiss not to talk in more detail about how exactly this online gem works! First, we’ll talk about the free version in this post, then we’ll talk about Canva for Work next time. What is Canva? […]

Renae Virata Mar 17th, 2017

LinkedIn Article Writing for Real Estate Agents

If you’re active on LinkedIn, you’ve probably come across a ton of recommended articles for you to read. Because LinkedIn is a platform for business, all articles are most well received when they have to do with anything pertaining to human capital, marketing, entrepreneurship and more. You might have passed on writing an article for […]

Renae Virata Feb 24th, 2017

Real Estate Marketing Postcards Made Simple

By: This is a guest post from Mark Swindell – Senior Account Manager XpressDocs So you’ve decided that direct mail should be a part of your real-estate marketing campaign, but is a simple postcard design really the best use of your marketing dollars? The answer is a resounding YES. First, consider the process by which […]

Home Value Leads Jan 30th, 2017

Real Estate Farm Like a Pro

It’s no secret that the more tailored you can be to your audience with every communication, the better. So why are you sending everyone on your lead list the same exact real estate newsletters and postcards? Looks like you need to start farming like a pro! We’ve heard from a few real estate agents who target […]

Renae Virata Nov 30th, 2016

Want More Spring Listings? Start Now with Our *FREE EBOOK*

School has started, and fall is finally here. With this time of year comes a slight slowdown in an interest to sell. However, now is a good time to prepare for potential spring listings. We’ve put together a comprehensive ebook “148 Ways to Prepare Your Home for Sale” to get your leads and clients thinking ahead – […]

Renae Virata Oct 9th, 2016

10 Photo and Video Apps to Help Your Listings Stand Out

Do you sometimes feel like your listing, website or social media photos and videos could use a little boost? Now that everyone and their grandmothers know that photo and video are musts for any marketing endeavor, some clever software teams have come up with apps that will make anyone – even busy real estate professionals […]

Renae Virata Oct 7th, 2016

Be a Real Estate Radio or Podcast Rock Star

Most real estate agents are born talkers – as they should be! More than most other professions, real estate requires a good amount of time on the phone and in person. If you have a lot to say about the wonderful world of real estate, then consider a radio or podcast and broadcast your expertise […]

Renae Virata Aug 5th, 2016

The 411 on FAQs for Your Real Estate Website

As a real estate agent, you no doubt receive hundreds of questions every month from home sellers and buyers. Many of them repeated among several clients. Put these questions to good use by creating an FAQs (Frequently Asked Questions) page on your website that you can repurpose. Why FAQs are Important One of the most […]

Renae Virata Jun 15th, 2016