In the “olden times” before social media, the credibility of a real estate brokerage was determined by the size of their Sunday newspaper ads. Did they have enough listings to fill the page? If so, their phones would be ringing off the hook Monday morning, and their office would receive the most walk-in traffic that […]
Hooray! You snagged that listing. You wowed the sellers with your listing presentation, and they hired you on the spot. Now you’re the trusted professional and it’s time to implement your real estate marketing plan. Of course you are going to use professional listing photos to market the home, but you also promised them you […]
Video has quickly become a hot topic for real estate agents. According to some statistics, 85% of buyers and sellers want to work with an agent who uses video. If you are looking for a great video tool to help you generate more real estate leads at a reasonable cost, then you’ve come to the right place. […]
Have you ever thought about switching from residential to commercial real estate? Depending on where you live (Houston and Dallas, for example), commercial real estate can prove quite lucrative. But there are some things you should know before changing your real estate focus so you don’t have any surprises. Commercial vs. Residential Real Estate Commercial […]
This post was originally published as a guest post on Inman.com and is being republished here for our audience to discuss. Love them or hate them, Zillow is not going anywhere. Even with ListHub cutting off their feed to Zillow, their business will not suffer. In fact, it could probably make Zillow even more trustworthy […]
We’ve mentioned here and there about building your real estate brand as a real estate agent, but what does that really mean and how can that help you get more leads or sell more houses? A solid brand stands for something. It is the position that you take in your particular market that distinguishes you […]
By Regina P. Brown Looking for a custom transaction management system? We just completed a review of SmartSheet. SmartSheet allows you to coordinate your entire real estate team by adapting the SmartSheet system to your company’s transaction requirements. It’s a productive tool for collaboration of transactions and sharing files, such as contracts, disclosures, and inspections. […]
The bounce-back from the recession has been a boon for many listing agents the past couple of years and is showing no signs of slowing. But more excited agents means more competition. So where are the fresh real estate leads? You just have to look for the opportunities where others may not have. Unpredictable but […]
Every real estate selling agent should have a website, but do you have the features that effectively gains your prospects’ trust, encourages buyers to get in touch and communicates everything about what you offer and how you do business? Is it easy to find information, navigate and use the tools you provide? If you’re not […]
With the strength of the dollar, foreigners are less likely to purchase U.S. goods, including real estate, according to the National Association of Realtors. It’s a real estate trend that has had legs for a few years now that is slowing down, but that doesn’t mean you should be discouraged from making potential real estate […]
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