13 Ways To Get Free Real Estate Leads

homevalueleads | August 14, 2014 | Resources for Real Estate Leads & Referrals

Free Real Estate LeadsThe real estate market has always been one with its own ups and downs, and over the last few years, real estate agents have seen fortunes rise and fall like the tide. For a while, it was absolutely a buyer’s market, but now we are coming to a point when the sellers have the upper hand again, and finding leads to work with takes precedence over a lot of the work that you do. Finding the people who want to work with you has always been an important part of being a real estate agent, but more and more agents are taking the plunge and looking in to getting free real estate leads.
Getting clients is an essential part of doing your job, but you have already noticed that it is surprisingly dull and time-consuming. If you are doing things like advertising and launching media campaigns, you know how exhausting and expensive that could be. Wouldn’t it be amazing if you had a list of people to work with who have already expressed an interest in real estate and who happen to be searching for the exact services that you provide? When you want to look into lead generation, there are many people out there who will offer you amazing leads, but only for a price. Sure, you can have the names of 500 people who are curious about your business, but it’s going to cost you. Some people purchase these leads anyway, but they soon realize that they overpaid. Of the leads they bought, only a few turned out to be legitimate, and even fewer than that turned out to be clients. When you want a long list of leads to work with, but you don’t care to take an enormous risk that will leave you with empty pockets, take the time to simply find some free real estate leads.

Sources For Free Real Estate Leads

Nothing in life is ever truly free. You will be spending time instead of money to generate these free real estate leads. Obviously, there are some other minor requirements for some of these items like a phone, computer, business cards, or website, but we shall assume that you already have these items as a part of your normal business. So where can you get free real estate leads?

  • Open houses
  • Referrals from past clients
  • Social Media
  • Referrals from business associates (lenders, title companies, attorneys, etc.)
  • Networking groups
  • Blogging
  • Door knocking
  • Cold calling
  • Expired listings
  • FSBO listings
  • Volunteer for local nonprofit organizations
  • Answer consumer questions on Trulia/Zillow
  • Submit an article to your local newspaper

A good list of free real estate leads is absolutely worth your time and effort. You are putting in a very small amount to get a potentially huge return. Whether you are just getting started or you have a lot of experience, you know that real estate is all about your clients. Use these lists to find your clients and to help you get your business where it needs to be. Have any other sources of free real estate leads? Please comment below!

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Home Value Leads offers optimized lead generation for real estate agents using lead capture websites to grow home listing pipelines. We continually test all aspects of our lead websites to ensure high conversion rates at the lowest cost per lead. New features are added regularly to enhance the experience of potential sellers and listing agents.