Holidays are one of the best times for real estate agents to generate more clients for their business. This is contrary to the belief that the holidays can be a tough period. In fact, there are plenty of marketing ideas that are relevant to the holiday season. This guide will lay out some of those […]
If you are a Real Estate Agent, connecting with ideal prospects is essential for your business to succeed. At times, the process of looking for real estate leads can be overwhelming. The real estate business is no doubt competitive. Traditionally, real estate agents used to door knock for new business. Either that or buying lists […]
In this day and age, successful real estate agents use Google Ads (formerly Google AdWords) to generate both buyer and seller leads. Don’t get us wrong. Nothing beats face-to-face sales. This is especially true for real estate agents. Unlike some other salespeople, agents that market commercial property and residential homes must gain ultimate trust. Families […]
Updated on: November 30, 2020 Real estate drone shots make a massive difference when it comes to buying and selling both residential and commercial property. Agents know that to generate seller leads they must show the clearest and most flattering property pictures they can. This can’t be achieved with just a smartphone. 2021 will leave […]
Using Facebook for real estate lead generation can yield great results, when used correctly. Although LinkedIn, Instagram, and, maybe, even Snap and Twitter are necessary for real estate agents to join, none of those social media sites are as effective at generating leads as the once and future king, Facebook. Derided as the site your […]
Once your buyers have closed on their house, the question is to gift or not to gift — and if so, what to give? Plenty of real estate agents feel that a closing gift is not necessary because their gift is providing their best and most professional service (after all, we don’t expect gifts from […]
The phrase “squeeze page” doesn’t sound like it would be something that a real estate agent could use in his or her marketing toolkit. However, if you want more seller leads and to get real estate leads from email addresses, then it is an absolute must! What is a Squeeze Page? You’ve seen squeeze pages […]
Looking for some fresh new talent for your real estate Instagram feed? These five personalities will have you inspired and ready to work in no time. Snapshots from personal life collide with those from real estate careers to form five of the best Instagram accounts for real estate agents to follow. From coastal Maine to […]
Have you heard of the Pareto principle? You may know it better as the “80/20” rule. Simply put, the Pareto principle is a distribution philosophy named after Italian economist Vilfredo Pareto who famously noted at the turn of the 20th century that 80 percent of the land in Italy was owned by 20 percent of […]
Content is still king (or queen!), according to many marketers. What does that mean? Basically, content on any medium that you touch with your business online is great for SEO, attracts a fresh and interested audience, encourages engagement with your brand, increases traffic and adds value to what you already offer clients. Need we say […]
Looking for some ideas on how to generate leads? We cover a ton of ideas from the high tech to low tech. Best of all? It's absolutely free, so download and enjoy!