A list of posts in our real estate Best Practices category.

Traditional vs. Digital Marketing for Real Estate

We recently wrote a post that extolled the virtues of and provided tips on traditional marketing for real estate agents. We felt that it was an important topic to cover as many agents tend to move all of their time, focus and funds toward the digital. While digital is certainly an important piece of the […]

Renae Mar 8th, 2018

How Agents Can Become Local Thought Leaders

Does the term “thought leader” conjure up images of political pundits or experts sitting on the upper echelons of higher education? Well, strike that image from your mind, because, YOU as an agent can be a thought leader in your own right, too! By definition, a thought leader is someone who has a view that […]

Renae Feb 13th, 2018

30-Second Agent Pitch Examples: Location, Location, Location

In a previous post, we shared eight steps to help you create a 30-second pitch. With all of the people you meet and the ways that you market your real estate services, it’s important to create a concise way to talk about your business and how you can help. We’ve found that the best way […]

Renae Feb 8th, 2018

30-Second Agent Pitch Examples: Value Proposition

In our last post, we talked about how to create a 30-second pitch for real estate agents. What many agents have found is that a solid summary of who you are and what you do in thirty seconds or less captures a potential client’s attention more quickly and motivates them much better than a long […]

Renae Feb 6th, 2018

8 Tips to Create a 30-Second Pitch for Real Estate Agents

You’ve heard about it before: The 30-second pitch. Also known as the elevator pitch, it’s an intimidating business network tactic for most people. The first thing that comes to mind is, how much could you possibly communicate about who you are and what you have to offer in half a minute? Why Care About a […]

Renae Feb 1st, 2018

Expired Listing? Don’t Use a Script, Consult!

In our latest posts, we’ve been talking about scripts that real estate agents can use when approaching a for-sale-by-owner listing as well as expired listings. We even had a specific example of an agent’s script as well as not one but two for-sale-by-owner sellers. While expired listings absolutely can be approached with a solid script, […]

Renae Jan 30th, 2018

Expired Listing Script from a Real Estate Pro

In addition to FSBO scripts, expired listing scripts can be a huge help to real estate agents looking for additional leads. We could talk all day long about what we would say, but we thought we’d just share with you some great advice from a successful broker! Meet Chris Taylor. Here’s how he’s commanded leads […]

Renae Jan 25th, 2018

Another FSBO perspective

We hope that you found our last post on a perspective from an actual FSBO homeowner helpful. To continue on this theme, we thought we’d give you another firsthand account to whet your appetite for conquering those FSBO leads! Background on Our FSBO Nanette Miner of The Training Doctor, LLC, in Mount Pleasant, South Carolina, […]

Renae Jan 23rd, 2018

FSBO Advice from an Actual FSBO Seller

For-sale-by-owner properties are, according to many agents, low-hanging fruit when it comes to leads. That may be, but if everyone’s doing it, then you’ve got to do something different! One way to do that is to change your perspective by getting a new perspective: That of an actual FSBO home seller! Enter Ali Wenzke, author […]

Renae Jan 18th, 2018

FSBO Scripts and Advice from Successful Agents

For-sale-by-owner (FSBO) properties will always exist as long as real estate does. Homeowners hope to save money and believe that they can handle the entire process, from start to finish, to successfully sell their homes. For real estate agents, “it’s the low-hanging fruit” for those “who don’t pay to advertise and don’t have a big […]

Renae Jan 16th, 2018