A list of posts in our real estate Best Practices category.

Real Estate Tech: Everything About Virtual Staging

Home Staging Explained Before understanding virtual staging, we must understand its predecessor, home staging. Around 1999, real estate agents discovered that if they staged homes for sell, they could sell more of them. By staging a home, we mean putting in furniture, hanging paintings, or photos, and putting in electrical appliances that signal to potential […]


homevalueleads Aug 27th, 2019

Don’t Sell, Educate…As Much as You Can

In our blog about hard selling and soft selling, we discussed that although the real estate agent industry frowns on hard selling, sometimes hard selling is what’s best for both the agent and the client. Hard selling isn’t always taboo. One of the reasons why hard selling isn’t taboo is because hard selling could lead […]


homevalueleads May 22nd, 2018

Real Estate Agent Advice:  Why You Must Convince Sellers on List Price

Having the right attitude can most definitely help you become a better real estate agent. Nobody, sellers or buyers, likes to work with someone who has a bad attitude. As with everything, having the right attitude isn’t something that exists in a vacuum, though. The reason we bring up attitude before getting into why you […]


homevalueleads May 15th, 2018

FSBO Scripts and Advice from Successful Agents

For-sale-by-owner (FSBO) properties will always exist as long as real estate does. Homeowners hope to save money and believe that they can handle the entire process, from start to finish, to successfully sell their homes. For real estate agents, “it’s the low-hanging fruit” for those “who don’t pay to advertise and don’t have a big […]


Renae May 8th, 2018

Think You Don’t Need a Professional Headshot? Think Again!

There are so many things that real estate agents must consider when they first meet a potential client. Providing a great first impression is necessary because it allows you to lay the framework for a working relationship with the client. It’s also important to communicate the right way. Some clients prefer text messages. Other clients […]


homevalueleads Apr 19th, 2018

Real Estate Agent Messaging: Never Forget the Follow-Up Message

We wrote a blog about a week ago that discussed the virtues of a great first impression. Although our lives have become more digital than ever, making a great in-person first impression is still a wonderful way to put your best foot forward. A first impression can only be made once. It’s important that you, […]


homevalueleads Apr 17th, 2018

Texting Works…But, Don’t Forget About Your Emails

Last week we wrote about how helping people was one of the reasons you wanted to become a real estate agent. Because texting is immediate, it provides a level of customer service, which in turn helps people, that email can’t. Although that’s true, it doesn’t mean that agents shouldn’t email clients. In fact, in some […]


homevalueleads Apr 5th, 2018

Real Estate Agent Messaging: Yes, First Impressions Are Still That Important

In one of our blogs from last week, we highlighted how you can be the best real estate agent you can possibly be. We discussed three sets of skills: leadership skills, communication skills, and social relationship skills. Another thing that’s important for real estate agents is to provide a great first impression. Giving a great […]


homevalueleads Apr 3rd, 2018

3 Skills to Be the Best Real Estate Agent You Can Be

Not everyone has the necessary skills to become a real estate agent. Being a real estate agent isn’t just about selling houses or finding houses for buyers. There’s a lot more that goes into being a real estate agent then just passing a test and getting a license. The very best real estate agents develop […]

homevalueleads Mar 27th, 2018

Prepping for a Busy Spring

You’ve just come off the holidays. So now what? The long winter months ahead don’t seem like they will yield much in the way of listings or even showings. But that doesn’t mean this slower time of the year has to be unproductive! It’s the perfect opportunity to prepare for a busy spring. How many […]


Renae Mar 23rd, 2018